Melbourne Womenswear

Maison Cléo

Contemporary womenswear & curated European labels. Fitzroy, Melbourne.

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Current Collections

Considered pieces, permanent wardrobes.

Silk Bias Cut Slip
Resort '25

Silk Bias Cut Slip

AU $420

Silk Bias Cut Slip

Resort '25

AU $420

Structured Linen Blazer
Essentials

Structured Linen Blazer

AU $680

Structured Linen Blazer

Essentials

AU $680

Draped Crepe Midi
AW '24

Draped Crepe Midi

AU $540

Draped Crepe Midi

AW '24

AU $540

Each season we source a tightly edited selection of European and local designers. No fast fashion — only things worth keeping.

Interior of Maison Cléo boutique, Fitzroy

Our Story

Dressed with intention since 2018.

Maison Cléo began as a single rack in a Fitzroy laneway. Six years on, we remain fiercely independent — no wholesale portals, no algorithmic curation. Every piece is hand-selected by founder Cléo Martel on buying trips through Paris, Copenhagen, and Milan, then brought home to Melbourne for the women who dress for themselves.

6

Years in Fitzroy

18+

Designer labels

3

Cities sourced

— Cléo Martel, Founder

What our clients say

The only shop in Melbourne where I leave with something I didn't know I needed — and never regret it.

Amelia T.

Collingwood

Cléo remembered exactly what I'd bought two years ago and styled me around it. That's rare.

Sophie R.

South Yarra

I flew up from Sydney just to shop here. Worth every minute of the flight.

Naomi K.

Surry Hills, NSW

Nothing like the big department stores. Everything feels chosen, not just stocked.

Francesca M.

Carlton

My go-to for anything I need to feel extraordinary. The quality is unmatched at this price point.

Isabelle D.

Fitzroy North

The only shop in Melbourne where I leave with something I didn't know I needed — and never regret it.

Amelia T.

Collingwood

Cléo remembered exactly what I'd bought two years ago and styled me around it. That's rare.

Sophie R.

South Yarra

I flew up from Sydney just to shop here. Worth every minute of the flight.

Naomi K.

Surry Hills, NSW

Nothing like the big department stores. Everything feels chosen, not just stocked.

Francesca M.

Carlton

My go-to for anything I need to feel extraordinary. The quality is unmatched at this price point.

Isabelle D.

Fitzroy North

Styling Sessions

Style starts with a conversation.

One-on-one styling sessions are complimentary for all clients. We'll pull pieces based on your wardrobe, lifestyle, and wishlist — no pressure, no rush.